Rachel’s leadership abilities have been described by her clients as “the perfect combination of experience, skill, and intuition.” A decisive & goal-oriented entrepreneur, Rachel’s career stems from her continued ambition to be a creative visionary for the multitude of brands she works with. Rachel’s specialty lies in unveiling a brand’s needs to provide winning interactive marketing strategies with a focus on storytelling and end user engagement. Beyond leading the HG creative team as Executive Producer, Rachel is highly involved in the wider Philadelphia philanthropic community serving as Co-chair of the Mural Arts Philadelphia Advisory Council, as well as sitting on the Board of Directors at the Philadelphia Zoo as their youngest current member.

Half creative genius, half tech geek, Jason co-founded halfGenius on the premise of bridging future-forward thinking with creative and interactive design. Having worked closely with a wide range of national brands and Philadelphia-based businesses, Jason has become widely recognized as a versatile team builder and negotiator. Jason thrives on the challenge of creating “win-win” solutions from business challenges and branding dilemmas.

With a diverse background in sales and marketing, our account manager, Gia, understands the importance of clear communication and flawless execution. Gia dutifully works to achieve her client’s goals and produce their desired outcomes. Meticulous and detail oriented, she is able to deliver exceptional service on a daily basis. Gia earned a BBA from Marywood University with a focus on business management/hospitality and tourism. Gia has her finger on the pulse of the city and fuels her imagination through nature and cultural institutions.

Allison is a visual artist whose extensive background allows her to effectively direct our creative team as Lead Designer. Allison listens closely to the needs of our clients and translates their branding objectives into compelling graphic visuals. From web design to physical marketing collateral, she leads a diverse range of creative client work. Allison earned her BFA in Design from Mason Gross School of the Arts. Her work has been featured in various showcases and is regularly exhibited in local businesses and galleries throughout Philadelphia.

Taylor is graphic designer with a wide variety of experience in editorial management, creative marketing and content creation. With a background in art and design, she constructs captivating visual narratives and works diligently to build lasting, meaningful connections between brands and their audiences. Taylor holds a BA in Media and Communications from the University of Pittsburgh and a certificate in Graphic and Digital Design from Parson’s. Led by her passion for storytelling, Taylor is tuned into media 24/7 to stay inspired and informed.