8 Email Marketing Stats That Will Knock Your Socks Off

jasonIndustry

We aren’t alone in this universe…but to be more specific…halfGenius, along with many influencial digital marketers believe email marketing is vital element to building a brand’s digital marketing success. Email marketing is able to boost a brand’s ROI, reach a larger audience, and most importantly – better engage your followers. Everyday, we see such amazing statistics about the benefits of email marketing – so it was only a matter of time before we shared them with you!

90% of emails are delivered to the intended recipient’s inbox, whereas only 2% of Facebook fans see your posts in their News Feed.

Source | Forrester Research

57% of email subscribers spend 10-60 minutes browsing marketing emails during the week.

Source | ChoozOn

A message is 5x more likely to be seen in email than via Facebook.

Source | Radicati

You are 6x more likely to get a click-through from email than via Twitter.

Source | Campaign Monitor

Email subscribers are 3x more likely to share your content via social media than visitors from other sources.

Source | QuickSprout

72% people prefer to receive promotional content through email, compared to 17% who prefer social media.

Source | MarketingSherpa

Mobile users who open an email a 2nd time from a computer are 65% more likely to click through.

Source | Campaign Monitor

Email is 40x more effective at acquiring new customers than Facebook or Twitter.

Source | McKinsey

90% of emails are delivered to the intended recipient’s inbox, whereas only 2% of Facebook fans see your posts in their News Feed.

Source | Forrester Research

57% of email subscribers spend 10-60 minutes browsing marketing emails during the week.

Source | ChoozOn

A message is 5x more likely to be seen in email than via Facebook.

Source | Radicati

Email subscribers are 3x more likely to share your content via social media than visitors from other sources.

Source | QuickSprout

72% people prefer to receive promotional content through email, compared to 17% who prefer social media.

Source | MarketingSherpa

You are 6x more likely to get a click-through from email than via Twitter.

Source | Campaign Monitor

Mobile readers who open an email a second time from a computer are 65% more likely to click through.

Source | Campaign Monitor

Email is 40 times more effective at acquiring new customers than Facebook or Twitter.

Source | McKinsey

LOOKING TO TAKE YOUR MARKETING TO THE NEXT LEVEL?

Feel free to leave a comment below or contact us to learn all about the innovative ways to better reach and engage your audience.

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